Case Studies
Product Number: #6970
Description: 5" X 7" Spiral Notebook
Industry: Health Care / Pharmaceutical
What it was purchased for: A popular chain of elderly care facilities was looking for a great product to boost name recognition.
How it was distributed: These notebooks were given to potential residents and family as well as giveaways at every kind of event they attended.
Result or ROI: They replaced another notebook the customer had gotten tired of using. With the number on it, you always know how to get in touch with your loved one in their care.
Product Number: #95201
Description: Pizza Party Gift Set
Industry: Advertising / Marketing / Publishing
What it was purchased for: A state lottery company hosted pizza parties with top retail sellers and this gift set helped commemorate the event.
How it was distributed: The kits were gifted to the top retail sellers during the pizza parties.
Result or ROI: This unique gift set left a memorable impression for the recipients with it’s on theme components, custom box imprint and insert card.
Product Number: #FBJSL-BYYRS 
Description: Radio Station Gives Loyal Listeners Free Mint Box During Monthly Live Broadcast
Industry: Broadcast Media / Telecommunication
What it was purchased for: KYW AM 1060 is a longstanding, popular news station based in Philadelphia. Many Philadelphians rely on the station as their breaking news source for current traffic and weather updates. The station has been a staple in the area since 1965 and has more than 1.5 million listeners weekly. Every Wednesday the station conducts a live, hour-long news broadcast in Liberty Place in the heart of downtown Philadelphia. For the month of November, the news station thought it would be a great idea to give a free item to listeners who would attend the live broadcasts. The station executives got in touch with their local promotional product distributor to put a plan in place for the free giveaway. In turn, the distributor contacted Admints & Zagabor, a leading promotional product supplier.
How it was distributed: When the promotional product team began to discuss the item for KYW, they immediately determined that the item should be compact and inexpensive, due to the large crowds that frequent the live broadcasts. It was decided that the advertising mint tin box would be the perfect give away item. The mint tin box contains 50+ peppermints and is completely customizable on top of the tin box. The item is recloseable, so it can be used after the live show and it would be an inexpensive option for the client. The team presented the item with the customized KYW artwork to the station’s executives and they were enamored with it.
Result or ROI: The recipients of the item absolutely loved the mint box and thought that it was extremely considerate of KYW to hand out such a gracious gift. The boxes were distributed throughout the month of November and the listeners just couldn’t get enough of the product. KYW was so happy with the work of the promotional team that they have already begun discussions on a 5,000-piece mint tin box order with a holiday theme for a December giveaway.
Product Number: #94065 
Description: Powerstick Powertag
Industry: Corporate / Fortune 500
What it was purchased for: Sales team annual kickoff meeting.
How it was distributed: Each region sales associate was gifted a Powertag. The customization was key, adding a 2-sided imprint and custom printed packaging made this a nice gift.
Result or ROI: Provided key salespeople with a thoughtful gift designed for both business and travel, ensuring the safety of their belongings and offering a lasting item for their continued use.
Product Number: #3031 
Description: Non-Woven Shopper Tote Bag
Industry: Education
What it was purchased for: A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who shopped at the bookstore. The goal was to try to get the students to first purchase the bags,and then bring the reusable bags back to the bookstore to use for all of their bookstore shopping. If the students would use these bags then the bookstore would not have to use the plastic bags that they had been using. The price on the disposable plastic bags was continuing to go up, and was becoming a larger expenditure for the bookstore.
How it was distributed: The buyer at the bookstore said that in order for the students to want to buy and re-use one of these bags, the bag had to have graphics that would catch the eye. The buyer enlisted the aid of a couple of the schools art students to develop a full color graphic that could be used on the bag. This design needed to be unique and eye-catching. Further, the logo had to incorporate the school mascot, along with the bookstore, and the campus. College art students are very creative and she had a good number of designs from which to choose. She chose the one that a concensus of students who worked at the bookstore said would be the most popular. This full color design was the one used on the HIT Item number 3031, the non-woven Shopper Tote. Along with this bag, the bookstore would offer a 10% discount on any purchase if the bag was brought back to use. If the bag was over half full of multiple goods, a 15% discount was then offered.
Result or ROI: The results were tremendous! The bookstore went through 2500 bags in the first 3 weeks. The bookstore was selling them at their cost, and the students loved the bag with the unique school design, and they loved the fact that the bag itself represented a nice discount on any purchase. The bookstore manager has been getting volunteers and unsolicited submissions of new bag art for the next run. The buyer is planning on using this concept on backpacks, and is contemplating the HIT Item no. 3065. This item will offer basically the same capacity, same functionality. The bag has become a must-have item!
Product Number: #7033 
Description: Keep Warm Buddy Set
Industry: Education
What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They chose item #7033, which includes a beanie, scarf and gloves, since it would appeal to a broad spectrum of people.
How it was distributed: The sets were sold at sporting events and on campus.
Result or ROI: The sets enabled the school to raise enough money for the trip, and they plan to sell them again next year for the next camping trip.
Product Number: #1200 
Description: Plush Big Paw Bear With Shirt
Industry: Financial Services / Banking
What it was purchased for: A bank chain needed a product for tellers to hand out to new account members.
How it was distributed: These teddy-bears were given to new accounts specifically targeting college loans.
Result or ROI: This is still an active program. It’s a small bank with several branches. It’s been a great ice breaker to get people to sign up. These banks are typically in grocery stores and people stop for a bear promotion.
Product Number: #2144 
Description: Set of 4 Measuring Cups
Industry: Hospitality / Tourism
What it was purchased for: A Casino in the Milwaukee area wanted to spice up a "normal giveaway" into some kind of theme. They had come to the realization that they were spending hundreds of thousands on giveaways with no theme and were wondering if they had any impact at all on driving people to the casino. They chose a theme of "Now your Cooking with" x "Casino" and decided to give away an item that would go along with the theme and most importantly have lasting power among the demographic of the casino—predominantly seniors. So they opted for the 2144 Set of 4 because everyone needs this type of product in their cabinets for cooking.
How it was distributed: The main entrance of the casino was decked out in a kitchen atmosphere complete with cabinets, a fake stove and a refrigerator. They had casino workers using the measuring cups to make a cake, and they repeated this scene every 20 minutes for two hours, each time giving the recipients the measuring cups along with a piece of cake.
Result or ROI: People that usually go into a casino are usually not smiling (it’s been proven in their market analysis) so this little skit and giveaway gave their customers a chuckle and left them with something very useful.
Product Number: #2230 
Description: Pencil Sharpener
Industry: Industrial / Manufacturing
What it was purchased for: A ship yard in a major city harbor has advocates for the ship yard who go out to local schools to promote ship building. These advocates needed a fun way to engage the kids with the craft of ship building. They decided goodie bags would entertain the kids and get their brand in the children’s minds.
How it was distributed: The 2230 pencil sharpeners were branded for the ship builders and handed out with the goodie bags. The kids loved them and used them in their classroom.
Result or ROI: The ship yard has since been repeating the order each year for the new class of incoming students to spark their interest in ship building.
Product Number: #MYCSH-YQFFP 
Description: PU Leather Luggage Full Privacy Cover Tag
Industry: Insurance
What it was purchased for: A major insurance company wanted a visual product for employees to distinguish their identical company backpacks on an airplane trip to an annual event, and to show their brand along the way, during the week and on the return.
How it was distributed: The PU Leather Luggage Full Privacy Cover Tag was distributed to each employee in a team meeting discussing the trip.
Result or ROI: The employees appreciated receiving an unique gift and most of all it was much more efficient picking out their identical backpacks at the airport baggage terminal.
Product Number: #2703 
Description: 2703 Earbuds with a 7900 Wristband wrapped around them
Industry: Non-Profit
What it was purchased for: A sponsor was looking for an item or items that the runners/walkers could be given at the race that they could use during the race, that would be an item that the participants would be inclined to use beyond just the race and that would promote their brand as well as the particular cause.
How it was distributed: One of the team members came up with a product idea that seemed to hit the mark. They would take the new item #2703 imprinted earbuds in a case and around the case they would wrap the laser engraved wristband item #7900. These could be packaged together, as the wristbands fit very well around the earbud case, and it was a small enough package that they could be easily distributed at the events, without taking up a great deal of room at the registration tables.
Result or ROI: The products ended up being... 1. Small enough to be easily packaged for convenient distribution at events 2. Functional enough for repetitive use 3. Ongoing Brand exposure, by participants who wear the wristbands. 4. Priced to fit the event budget A great run/walk event product idea.
Product Number: #20051 
Description: 3-In-1-Portable-Air-Pump
Industry: Real Estate
What it was purchased for: A commercial real estate managing association gifts members at various meetings and events to show appreciation.
How it was distributed: Members were gifted the 3-In-1-Portable-Air-Pump during a recent company event since this item is perfect for members who commute often and who need a multi-purpose item to blow up displays and signage outside of properties.
Result or ROI: The members appreciated receiving a unique retail hardware item that has 3-In-1 features such as an air pump, camping light and can be used as a 2A emergency charger, which makes work and travel more efficient.
Product Number: #4204 
Description: Running Belt Fanny Pack
Industry: Sports / Fitness
What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships. They had used gym towels and drawstring backpacks in the past and were interested in a fresh idea. They chose the running belt as it provided their members with a lightweight, stylish option to hold essentials like phones, earbuds, locker keys, etc. while working out.
How it was distributed: The gym handed these out with each new premium membership sold. Due to the popularity, they also made them available for purchase to current members at the front counter of each chain.
Result or ROI: The new gym members appreciated the extra perk given to them and the belts are spotted being used around the club daily. The club staff appreciated that the instances of bags being left around and in the way decreased with the usage of these belts.
Result or ROI: The giveaway was very well received. Several recipients remarked on their approval of the design. The mount being detachable made it an instant favorite that people said they were excited to use.
Product Number: #3235 
Description: Large Boat Tote Stuffed With #5816 Tritanâ„¢16
Industry: Sports / Fitness
What it was purchased for: Horse Show giveaways
How it was distributed: A local horse show needed gifts for their major contributors. A VIP tent was set up at the event, and the 3235 bags were given as a gift, stuffed with 5816 tumblers.
Result or ROI: The gift bags were greatly appreciated by the VIPs, and the organizers of the show expressed enthusiasm to set up their gift bags for the following year, expanding the idea.
Product Number: #245 
Industry: Technology
What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget. The #245 Auto Air Vent Magnetic Phone Mount was the perfect choice as it has a high value for a low cost. The item is small which helps with shipping as well as distribution.
How it was distributed: The Phone Mount was given away at a recent technology conference. People loved that it was small and lightweight but also had 2 imprint areas that allowed the brand to showcase their logo.
Result or ROI: The giveaway was very well received. Several recipients remarked on their approval of the design. The mount being detachable made it an instant favorite that people said they were excited to use.
Description: 6 Panel Poly Twill Baseball Cap
Industry: Trade Show / Convention / Events
What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. They wanted to stay under $3, but have a fully custom product their fans would enjoy.
How it was distributed: Full custom caps were left in the suites of the attendees and sponsors. They were waiting on the end tables upon arrival.
Result or ROI: The caps were very well received and spotted all around the venue during the main event.
